The Small Business with Lori Brooks Show

Bree Noble is helping female musicians build their business.

Female musicians, ready to build an audience, a business and be heard? Bree Noble, creator of the Female Musician Academy is placing women on the fast track to a successful musical career. Bree joins us for episode #23 to share... Read More
 
 
 
Originally Aired 07/05/2015

Public speaking, I thought about it, but I never attempted to take any action.

A couple of days ago, a friend and former guest, Jodi Flynn (Epi. #19) of the Women Taking The Lead Podcast, published an excellent article "Do You Worry About What "They" Will Say? I Do." on LinkedIn. It inspired me to publish more of my public... Read More

Putting Big Data into action, Rick West is providing real-time solutions with Jicco.

Rick West = BIG DATA
Continually optimizing the use and application of Big Data, Rick West re-joins the Technology = Equality Community to introduce his latest Big Data product, Jicco. Rick West has... READ MORE

Stop wasting money and start making money on the web.

Are you wasting money on the web?
Really, think about it, are you wasting money on the web?
We are always faced with options to upgrade our devices and the quality of our service online. After you 'add to cart' do you ponder the choice of? (Do I pay extra for next day shipping, or wait until it arrives this winter via standard mail?)
Ok, so maybe you try not to spend online, READ MORE...

Silence your inner critic with Mary Cheyne, Episode #71 of the Technology = Equality Podcast.

How do you get over yourself and your fears?
Listen in and learn how to silence your inner critic, the unspoken hurdle professional
public speakers don't speak of publicly!
Mary Cheyne, the 2009 World Championship of Public Speaking 1st Runner up, of 25,000 contestants from over 14 countries, is helping you to face your fears, silence your inner critic and live your dreams. Today Mary is a public speaking coach and author of the Amazon best selling book "Present Yourself In Public Speaking". Mary's professional career began as a computer programmer. When office meetings made her nervous and her inner critic took over... Read More
                              

Creating change for generations, Dr. Stephen Jones joins the Tech = E Community for Episode #70.

Dr. Stephen Jones is creating change for generations.
Dr. Jones is the President of SAJ Publishing and the Associate Dean of students at the College of Engineering at Villanova University. As a young child, Dr. Jones witnessed the leaders of his neighborhood strive to build a better community. He quickly made up his mind to follow in their footsteps and one day create an opportunity to personally give back and help his community develop a bigger vision. Dr. Jones joins the Technology = Equality Community for episode #70. Listen in as we... Read More

Begin crushing goals with this age old trick!

My mother always told me to create a "to-do" list. This was of course at a time when smart phones and tablets only appeared on television shows like 'Star Trek'.  My mother would pull out her list with delight, just a plain piece of white paper folded into three parts. Excited and crossing off yet another item, my mother was always adamant I should do the same. Let's simplify and translate this method to 2017 technology so you begin crushing goals with this age old trick! Read More

5 reasons to create a prep plan and how to do so simply.

Taking notes on appointment can be difficult and sometimes ineffective. I always suggest building in prep time for every scheduled activity. I know it sounds overwhelming and wasteful. Let me provide you with five reasons why you should build prep time into your schedule and how to do so simply.
1. Recognize Opportunity - Be the salesmen whom always knows who's who. People tend to remember how you make them feel. A name or a family members name is an important title in life. Cultivating a relationship with a prospect... Read More

My Spartan race to a successful networking event.

A couple of weeks ago, Ryan Stewman reminded me of a time when I first launched this podcast and how perseverance was the key to making it this far. I had no clue what headaches I was headed for! This is the story of how I conquered my first networking event and learned first hand how perseverance and pushing forward can change everything. 
The original laptop where the Technology = Equality podcast was recorded and created experienced the crash of the century! After weeks of planning, recording and creating, I almost lost everything because I wasn't worried about losing anything. I was almost ready to scrap the podcast idea and only continue with the consulting. I decided to make an effort to salvage the show. I was beside myself with joy the moment I restored several interviews. They were far from perfect.... but I had them and that was what really mattered. Ok, so not only did it pay to continue to try working on restoration, my perseverance paid off in yet another manner!
My Spartan race to a successful networking event.
You know how every now and then you come across a picture of someone on the internet and it just fascinates you? Well, a while back, I ran across a picture of a man playing a digital cello! Yup, that's right a digital cello! (as some of you may know, my siblings and I played classical instruments for a number of years with the New England Conservatory.) This was just a random picture, little did I know this man was far more interesting than just a picture!! As I began researching I realized, this phantom, playing an instrument, I would love to get my hands on, was actually from Germany.....and the founder of ThingMagic!
 
  (Quick shout out to my cousins in Germany!!! Big J., Little J. Sarah, Melissa & Petra... I love you guys!!!!)   
I know, I know. you are probably saying... what the heck is ThingMagic?
ThingMagic is a major game changer in the retail industry!
Created in a garage right here in Cambridge, Ma., ThingMagic is a RFID (Radio-Frequency Identification) technology company. For those of you who are unaware, RFID is the little chip, that identifies a product once scanned.
So, months later, as I am browsing through MeetUp.com events, hosted by my favorite local entrepreneur, Chris Requena; I see he is hosting a breakfast at which Mr. Bernd Schoner is the guest speaker, regarding his book, The Tech Entrepreneurs Survival Guide."
FYI- Breakfast networking is always the way to go if you are just starting out.  Your mind & breath are still fresh!
Heels In Cambridge...
I thought I parked near the building I was going to for this event, but I was so wrong. Let's just say $60 for parking and a 1/2 mile in heels on cobblestone turned out to be, well...... priceless!                                                                                       
      ...is like a Spartan race to a networking event!
Side Note: When dressing for any occasion, always consider the commute, not just the destination!
So I was headed to this breakfast with a goal in mind.
I suggest you consider why it is you are attending an event before you just attend for the sake of attending. Now, if that's your thing.... great! Most of us on the other hand, don't make a habit of attending networking events. Having a goal for the event creates an automatic personal purpose for attending and helps to decrease the anxiety you may experience. 
I had intended to clear my schedule and attend a MeetUp long before this one. Now I had double the purpose and there was no stopping me!
Well, that's a lie.... I was internally griping about parking (it's Cambridge!) to myself. Then debated if I should turn back to the car, as I trooped it a 1/2 mile in 2-inch heels to the conference center. When I walked into the conference room at the Microsoft NERD Center, I practically froze!
Was I really about to walk up to Chris Requena or Bernd Schoner, co-founder of ThingMagic and author of "The Tech Entrepreneur's Survival Guide"?
Nope!
Instead, I sat down in the audience and began to rethink walking up to these men, with my home made business card, to be on my Podcast which I had yet to air!
I sat there feeling utterly silly for having shown up and I was trying to act casual. A wonderful gentleman (Mike if you're reading this, Thank You!) sat next to me and introduced himself.... after all, this was a Networking breakfast and I wasn't speaking to anyone! (I probably looked super silly!) I'm sure he was just curious, and I began to tell him my ultimate motive. Oh, he chuckled, and proceeded to ask what I was so afraid of... prior to telling me to get up and go!
 
So I did, heart pounding, hands now becoming clammy, and praying I was not breaking into a sweat! I simply walked over to Bernd Schoner, PhD., introduced myself, handed him my home made business card and asked if he would be on my new show. He graciously accepted my business card & invitation and instructed me to contact his P.R. person!
I tried to calmly walk away and look for Mr. Requena, as though I knew him! The presentation was about to begin, so I quickly shoved my business card into his hand and said I was starting the show, call me?!?
Yeah, I really didn't know what I was doing, but I did it! (And I didn't get one bite in the process.)
I then sat down, attempting not to look like a kid, giddy, and way over excited as though Christmas morning had just arrived! Bernd's entire presentation was not only informative, but he shared a couple of silly stories, making it personal & fun.
I was beyond excited they both accepted! Though I'll admit, I was afraid Bernd's P.R. person would totally ignore me. Once again, I was wrong!!!! I was able to schedule an interview within the month and personally speak with Bernd myself.
Thank you again, Mike... I did it!!
Begin growing your practice by getting to know people! Find a couple of local events, decide why the event is beneficial for your practice, check the weather & remember the full commute!! People don't bite at networking events.... So what are you afraid of? Get out there and grow your business! Perseverance pays!!!! 
Click here, to check out the Technology = Equality Podcast, Episode 11 where Bernd shares his book and insights on joining a start-up team.
For your copy of "The Tech Entrepreneur's Survival Guide" click here.
Point is.... Get started and just try! 
You never know what could happen.  

How to quickly streamline your process for maximum profit.

                                         
Do you get busy?
Or do you get productive?
What’s the difference? The difference is working by objective and not by task.
Often times when entering my office in the morning I am greeted by a number of tasks. It is tempting to jump right into some of the easier tasks to get them off the list. I think most business owners, including me, struggle with this daily!
Checking off items on the to-do list makes you feel as though you are accomplishing something.
You feel busy.
Why is it important to work by objective and not by task? If you begin your day focused on the numerous tasks available, you could keep yourself busy the entire work day and never accomplish anything related to moving forward with your goals.
It is crucial to understand the difference between busy and productive so you can actually be productive. You can keep yourself busy for hours with your email inbox, a social media feed, or allow autoplay on YouTube! Anyone can be busy at any point they choose to engage in any activity.
Productivity is accomplishing a series of tasks to assist in the realization of your ultimate goal. To be productive you must focus on your end goal!
Try taking a step back in the morning and begin to focus on the overall objective of your week and the current day. Ask yourself the following;
What projects are you working on?
What income generating activities have deadlines which you need to process?
The time taken to define what tasks are most important to accomplishing your goals is priceless.
Try using the five steps to processing success, or what I like to call P.O.P.R.S. Planning to mentally simplify how you accomplish your tasks.
P.O.P.R.S. Planning
Prioritize, Organize, Process, Record, and Store.
You should begin your day by prioritizing your daily tasks to process the income generating activities first. Get organized by grouping similar actions to ease the process flow. Once organized, begin processing your priorities. Submit all business to respective departments/ companies/ contacts/ clients. Never complete the day without recording every piece of business processed. Note the individual records with each action taken. Store the client file in the designated filing location; electronic or hard copy. Be sure to maintain a copy of all relevant paperwork processed with the respective client record. 
This method is simple but it can greatly improve your progress if you focus on the acronym alone. 
Use the attached free “5 Steps to Processing Success” .pdf to help you get organized and move through your day with ease. Remember to perform only your goal oriented activities to begin your day. Once your goal oriented tasks are completed, move on to the tasks not pertinent to the progression of your long term goal. You will quickly begin to see the movement toward accomplishing your goal.
 
Check out what's happening with our favorite businesses this month!
 
$10,000 Marketing Course- for FREE
 
Saturday, Jul 1st - Jul 31st
No business grows without effective Marketing and Advertising. But where do you start? With a simple 22 minute a week commitment to learning. Even ...
Take Control Marketing
1866 Seclusion Dr, Port Orange, FL 32128
 
 
 
 
Voiceovers and speaker events
I do all kinds of voice work, including commercials, narrations, promos, and messaging. I also do a keynote speech telling the story of Siri.
Susan Bennett - voice of Siri
Atlanta, GA
 
 
 
 
Marketing automation, SEO, Marketing Consultation
Marketing made easy! We can provide the step-by-step procedure that anyone can follow to achieve amazing results.
The Marketology Group
1105 Quail Hunt Drive, Riverdale, GA
 
 
Beyond the Breakers Adventure Retreat
Friday, Aug 25th - Aug 27th
We have published Beyond the Breakers this year and are happy to announce that August 25-27th we will be hosting our first coaching retreat based o...
Everyday Communities Inc.
Nordegg Alberta